Reporting Specialist

Company Description

The Reporting & Analytics Executive will be responsible for creating media performance reports for Agencies. This will be done through a combination of pulling report data from the different platforms and working in close collaboration with Paid Media Team & Agency to receive insights and optimization that was done. You would need to be experience and be comfortable in going into Digital Platforms to pull reports.

Responsibilities

• Work with Agencies & Paid Media Team in gathering reporting requirements, deadlines & share reporting templates format/s.
• Ensure continues collaboration & alignment with internal team & agency partners.
• Manage the retrieval of data from the platforms to be populated on the templates.
• Create accurate calculated fields should the report template be in excel.
• Define Quality Assurance guidelines and manage QA processes to ensure the data on the reports are accurate.
• Manage reporting timelines to meet deliverable deadlines.
• Be in communication to Agencies & Paid Media Team and raise issues with the line manager as required.
• Build strong working relationships with team members, market teams, and client teams to ensure seamless operations and successful delivery of reports.
• Always be accountable for the successful delivery of reports.
• Produce accurate performance data, insight & recommendations on reports.
• To deliver ongoing incremental media improvements through data that will result in optimized ROI.
• Should Taxonomy/Naming conventions not being followed in the platforms bring it to the attention of your line manager to uphold Taxonomy/Naming conventions standards.
• Work collaboratively with Agencies, Paid Media Team, Global teams, third party and creative agencies.
• Keep all Digital platform/s certifications up to date and participate in required training sessions.
• As part of reporting specialist growth be part of up skilling on Dashboarding
  
  

Knowledge/Skills

• Experience in data management, marketing analytics, and/or technology.
• Thorough understanding of digital marketing channels (search, social, and programmatic etc.) and digital media metrics.
• Familiar with Dashboarding software (Datorama, Looker Studio, Tableau, PowerBi etc.)
• Highly organized, detail-oriented, time management & QA-focused
• Flexibility to work in a cross-functional team and the initiative to solve problems independently.