Video Producer

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We’re the advertising and content marketing division of Media24, South Africa’s leading media company. We help brands grow by telling compelling stories, whether through high-impact advertising or insight-driven content marketing, on our trusted platforms or our clients’.

Our solutions are built on a deep understanding of audiences and the media landscape. We connect brands with the right people in the right way to drive engagement, action and long-term impact.

Now we’re looking for a Video Producer on Woolworths Taste to help us deliver on that promise.

The awarding-winning Woolworths TASTE team is looking for an experienced video producer, preferably with an interest in food content, to lead the creation of high-quality editorial video content. This full-time role requires someone who can manage the full production process – from conceptualization to final delivery – for a high volume of food-focused videos of varying formats. The role will be based at our studio and at the Media24 offices in Cape Town.

What you’ll do:

• Work closely with the head of content and head of digital content to plan monthly editorial videos for all TASTE channels that align with the client’s trade priorities while also servicing the TASTE audience
• Ensure that the videography and editing is of the highest possible standard in line with WW’s brand positioning
• Develop a planning process for video using the team workflow tools and updating the video schedules regularly
• Engage with influencers and video hosts and brief with regard to recipe requirements and the content of their videos
• Work closely with the head of operations to book hosts, stylists, videographer and photographers for video shoots to remain on schedule for the go-live dates
• Create detailed briefs and pull references where required for the videographer/editor – supply these ahead of the shoot
• Attend shoots and provide direction on set in line with the channel format and creative requirements as briefed by the client
• Create scripts for shoots, if required, and ensure that any changes to recipes (for example) are captured on set for the version to be posted online
• Supply editing briefs after the shoot and oversee the internal edit process with the videographer, providing reverts and feedback from head of digital content and head of content
• Supply final video assets to client and manage the external revert process with the videographer
• Supply final video assets to the TASTE online editor and social media editors
• Work closely with the head of digital content and keep abreast of changing social media platform formats, algorithm changes, food content and video trends to optimise content performance

What you’ll bring:

• Strong interpersonal skills – a good communicator who can get the best out of hosts on camera but also work well with a diverse range of influencers, chefs and other hosts
• Visual storytelling abilities with a good eye for food aesthetics
• Strong understanding of social media platforms and their specific content requirements
• Good project management skills and ability to juggle multiple projects
• Strong communication and interpersonal skills for effective team and client interactions
• Ability to work under pressure and meet tight deadlines
• Creative problem-solving skills and adaptability
• Attention to detail while maintaining sight of the bigger picture
• Food knowledge and knowledge of the South African food content space will be advantageous
• Video editing experience with tools like CapCut will be advantageous

What we require:

• 3+ years of experience in video production/direction for social media, with at least a year of this in food content creation
• Proven track record of producing high-volume, high-quality social media video content that drives engagement and conversion
• Strong portfolio of video content (preferably food-related) produced across various social media platforms
• Knowledge of video production equipment, lighting techniques specific to food, and post-production processes
• Knowledge of video approval tools – eg. Wipster
• Experience working on food shoots and working with food stylists beneficial

Why Media24 Advertising & Content Marketing?

Join us and unlock:

• The reach and credibility of South Africa’s most iconic media brands
• A chance to work where storytelling meets strategy and creativity drives results
• A fast-moving high-performing team committed to meaningful work
• Opportunities to grow learn and lead in a dynamic environment
• A values-driven culture built on courage, integrity, accountability and respect

If this sounds like a role you can thrive in, then apply today!

Given the employment equity policy of Media24, preference will be given to suitable candidates from the designated groups.