Brand and Channel & Customer Marketing Specialist
Campari Group
Date: 1 day ago
City: Cape Town, Western Cape
Contract type: Full time
Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and distributed in over 190 markets around the world, with leading positions in Europe and the Americas.
Headquartered in Milan, Italy, Campari Group owns 22 plants worldwide and has its own distribution network in 22 countries, and employs approximately 4,000 people.
Shares of the parent company Davide Campari - Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry.
Job Title: Brand and Channel & Customer Marketing Specialist – House of Cognac and Champagne & House of Tequila
Location: South Africa (Cape Town or Johannesburg)
Company: Campari Group
About the Role:
Campari Group is the home of iconic global spirits - and in South Africa, we’re growing fast. We’re looking for a dynamic Brand and Channel & Customer Marketing Specialist to help us drive that growth by executing full-funnel TTL (through-the-line) brand plans across our House of Cognac & Champagne and House of Tequila portfolio.
In this newly evolved role, you’ll work directly with the Brand Manager to bring our brands to life - not only through creative storytelling, but through smart, commercially-led activations across both off-trade and on-trade channels. You’ll sit at the nexus of brand, customer, and commercial, helping us drive visibility, velocity, and affinity from the shelf to the serve.
This role reports into the Brand Manager, House of Cognac & Champagne and House of Tequila.
Key Responsibilities:
At Campari Group South Africa, you’ll have the opportunity to grow world-class brands with a talented, bold, and driven team. You’ll gain exposure to global networks, hands-on experience in a fast-growing market, and the space to make your mark.
Our commitment to Diversity & Inclusion:
At Campari Group we believe in building more value together, thus we see diversity in all forms as a source of enrichment. Our employment policies and practices ensure that we are committed to providing equal employment opportunities in all aspects of employment without regard to any individual’s race, religion, creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, sexual orientation, gender identity or characteristics or expression, political affiliation or activity, age, veteran status, citizenship, or any other characteristic protected by law.
Note to applicants:
Your application will be assessed based on your abilities, expertise, general knowledge and experience, not because of any confidential, proprietary or trade secret information you may possess. You must not disclose to Campari Group any such information. In the event that you are asked a question that cannot be answered without disclosure of any confidential, proprietary or trade secret information (including from a current or prior employer or their vendors or customers), you must decline to answer the question.
Notice to third party agencies:
Please refrain from cold-calling or emailing our executive leadership team or the HR community directly. The Talent Acquisition department manages centralized recruiting operations globally, including the selection and management of external suppliers. Currently, our preferred supplier list is at full capacity. To ensure we have your information on file for future consideration, we kindly request that you complete the online form provided here.
Headquartered in Milan, Italy, Campari Group owns 22 plants worldwide and has its own distribution network in 22 countries, and employs approximately 4,000 people.
Shares of the parent company Davide Campari - Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry.
Job Title: Brand and Channel & Customer Marketing Specialist – House of Cognac and Champagne & House of Tequila
Location: South Africa (Cape Town or Johannesburg)
Company: Campari Group
About the Role:
Campari Group is the home of iconic global spirits - and in South Africa, we’re growing fast. We’re looking for a dynamic Brand and Channel & Customer Marketing Specialist to help us drive that growth by executing full-funnel TTL (through-the-line) brand plans across our House of Cognac & Champagne and House of Tequila portfolio.
In this newly evolved role, you’ll work directly with the Brand Manager to bring our brands to life - not only through creative storytelling, but through smart, commercially-led activations across both off-trade and on-trade channels. You’ll sit at the nexus of brand, customer, and commercial, helping us drive visibility, velocity, and affinity from the shelf to the serve.
This role reports into the Brand Manager, House of Cognac & Champagne and House of Tequila.
Key Responsibilities:
- Execute the TTL marketing plans for Courvoisier, Bisquit & Dubouché, Espolòn Tequila and Lallier, in alignment with brand and commercial priorities
- Build out and implement customer- and channel-specific activations that are insight-led, locally relevant, and commercially effective
- Partner with the Brand Manager to adapt global brand strategies to the unique South African context - blending culture with commerce
- Collaborate cross-functionally with Commercial teams and agency partners to deliver flawless execution across the on-premise and off-premise
- Manage timelines, budgets, and reporting for your portfolio’s marketing initiatives
- Track and measure performance across brand equity, trade impact, and business KPIs.
- 4+ years of experience in brand, trade, or customer marketing. Prior experience in the spirits industry is required
- Experience activating brands across retail and on-premise environments
- Strong project management skills and commercial thinking
- Culturally plugged-in and passionate about building brands that resonate locally
- Resilient, agile, and ready to thrive in a fast-paced, entrepreneurial environment
At Campari Group South Africa, you’ll have the opportunity to grow world-class brands with a talented, bold, and driven team. You’ll gain exposure to global networks, hands-on experience in a fast-growing market, and the space to make your mark.
Our commitment to Diversity & Inclusion:
At Campari Group we believe in building more value together, thus we see diversity in all forms as a source of enrichment. Our employment policies and practices ensure that we are committed to providing equal employment opportunities in all aspects of employment without regard to any individual’s race, religion, creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, sexual orientation, gender identity or characteristics or expression, political affiliation or activity, age, veteran status, citizenship, or any other characteristic protected by law.
Note to applicants:
Your application will be assessed based on your abilities, expertise, general knowledge and experience, not because of any confidential, proprietary or trade secret information you may possess. You must not disclose to Campari Group any such information. In the event that you are asked a question that cannot be answered without disclosure of any confidential, proprietary or trade secret information (including from a current or prior employer or their vendors or customers), you must decline to answer the question.
Notice to third party agencies:
Please refrain from cold-calling or emailing our executive leadership team or the HR community directly. The Talent Acquisition department manages centralized recruiting operations globally, including the selection and management of external suppliers. Currently, our preferred supplier list is at full capacity. To ensure we have your information on file for future consideration, we kindly request that you complete the online form provided here.
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