Marketing Manager SEA- Taste & Wellbeing

Givaudan


Date: 1 day ago
City: Johannesburg, Gauteng
Contract type: Full time
Join us and celebrate the beauty of human experience. Create for happier, healthier lives, with love for nature. Together, with passion and creativity, we deliver food innovations, craft inspired fragrances and develop beauty and wellbeing solutions. There’s much to learn and many to learn from, with more than 16,000 employees around the world to explore ideas and ambitions with. Every day, your talent, your innovative spirit, and your determination will shape our future, making a positive difference on billions of people. Every essence of you enriches our world. We are Givaudan. Human by nature.

Purpose:

Manage the marketing function within a country, developing and implementing marketing strategies to ensure Givaudan's leading position in the market, aligned with overall business objectives and regional/global marketing strategy.

Core Responsibilities:

Marketing Strategy Development and Execution:

  • Lead the AGO process by identifying needs and opportunities through comprehensive external and internal analysis.
  • Collaborate with sales and local technical teams to pinpoint growth opportunities and target accounts.
  • Consolidate and prioritize market needs, communicating effectively with the Sub-Regional Marketing Head and Regional Marketing Teams.
  • Drive marketing efforts to commercialize new innovations and products, partnering with Local and Regional Technical & Marketing Teams and Sales.

Customer Engagement and Relationship Management:

  • Develop and maintain relationships with selected target customers, ensuring they understand Givaudan's capabilities.
  • Plan, coordinate, and execute key customer visits related to marketing activities.
  • Support the Regional CM or PM in developing trends, capabilities, and innovation presentations tailored for local relevance.
  • Ensure local marketing activities align with Flavour Division branding and positioning, enhancing the Givaudan brand in the local market.

Innovation Support and Market Understanding:

  • Support the Define stage of IDDC by providing local market justification and requirements to the Regional Product Manager, including sales/profit projections and regulatory requirements.
  • Lead local commercialization efforts through effective collaboration with Regional Segment Teams, Local Technical, and Sales.
  • Develop a deep understanding of local customer brands and market dynamics, becoming a local category expert through analysis of consumer trends, customer products, and competitive landscape.

Collaboration and Project Management:

  • Work closely with the Regional Category Manager and Regional Product Managers on commercialization opportunity assessments and presentations.
  • Prepare promotional materials and capability presentations for customer visits, ensuring relevance to local markets.
  • Engage in customer briefs and deliver presentations on new technologies as required.

Academic Background:

  • University degree in Marketing, Food Science, or a related field.

Professional Experience:

  • 3-5 years of regional hands-on experience in a similar role within a multinational environment.
  • Experience in the Food and Beverage or related industry is advantageous.

Technical Skills:

  • Proficient in English; other relevant languages are a plus.
  • Strong understanding of sales or B2B marketing, with knowledge of B2C marketing in an international context.
  • Solid grasp of marketing strategy and principles, including brand execution and commercialization of new products.
  • Ability to analyze and develop local pricing guidelines for global strategic investments.
  • Strong project management and leadership skills, with excellent oral and written communication abilities.

Preference will be given to suitable candidates from designated groups whose appointments will contribute towards the achievement of the Company's employment equity goals.

At Givaudan, you contribute to delightful taste and scent experiences that touch people’s lives. You work within an inspiring teamwork culture – where you can thrive, collaborate and learn from other talented and passionate people across disciplines, regions and divisions. Every essence of you enriches our world. Diversity drives innovation and creates closer connections with our employees, customers and partners. Givaudan embraces diversity and is committed to building an inclusive environment where everyone impacts our world.
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