Direct Fibre Sales
Optimal Growth Technologies
Date: 1 day ago
City: Cape Town, Western Cape
Contract type: Full time

Fibre Direct Sales | Cape Town
Purpose:
The Fibre Direct Sales Representative is responsible for promoting and selling Fixed products, including Fibre and Fixed Wireless Access (FWA). The role involves actively engaging with potential customers in designated territories (areas of opportunities identified) to drive market penetration, increase customer adoption, and achieve sales growth targets. Recruitment is required from the region to ensure strong local representation and market understanding.
Key Responsibilities:
1. Sales and Market Penetration:
Purpose:
The Fibre Direct Sales Representative is responsible for promoting and selling Fixed products, including Fibre and Fixed Wireless Access (FWA). The role involves actively engaging with potential customers in designated territories (areas of opportunities identified) to drive market penetration, increase customer adoption, and achieve sales growth targets. Recruitment is required from the region to ensure strong local representation and market understanding.
Key Responsibilities:
1. Sales and Market Penetration:
- Identify and engage potential customers in targeted areas to promote Fixed products (Fibre, FWA).
- Conduct door-to-door sales, community activations, and on-the-ground campaigns to showcase product benefits.
- Ensure clear demarcation between Direct Sales Teams and Business Partners Foot Soldiers to avoid any overlap
- Achieve or exceed monthly sales quotas for Fixed products.
- Educate customers on the benefits of high-speed Fixed connectivity for personal use.
- Accurately complete sales application forms and obtain the necessary customer documentation.
- Ensure a smooth onboarding process with clear communication and timelines, covering the entire sales cycle.
- Build and maintain strong relationships with customers and provide ongoing support to improve adoption of Fixed products. (Creating a presence in the areas allocated for sales)
- Act as the point of contact for initial customer queries, installation updates, and troubleshooting guidance. (supported by regional teams and head office)
- Maximise customer reach in identified priority zones with high potential for Fixed product adoption.
- Provide daily / weekly market insights, including feedback on competitor Fixed products, pricing, and customer preferences. (check-in)
- Track and report daily sales activity, including leads generated, conversions, and customer feedback.
- Submit accurate and timely sales reports for performance analysis (as required)
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