Content Producer & YouTube Growth Strategist
Growth Troops
Date: 1 day ago
City: Johannesburg, Gauteng
Contract type: Contractor
Remote

Location: Remote (U.S. Eastern Time hours required)
Type: Full-Time
Reports To: Executive Leadership
Overview
We’re looking for a Content Producer & YouTube Growth Strategist to take the lead on our podcast and video marketing engine. In this hybrid creative-operational role, you’ll own everything from podcast guest coordination to YouTube channel growth, content repurposing, and performance optimization.
This position is ideal for a digital storyteller who knows how to translate complex topics into media that performs—whether through interviews, video content, or cross-platform social distribution.
What You’ll Do
Must be available during core U.S. Eastern Time hours. Flexibility is required for live events, guest recordings, or team syncs.
Type: Full-Time
Reports To: Executive Leadership
Overview
We’re looking for a Content Producer & YouTube Growth Strategist to take the lead on our podcast and video marketing engine. In this hybrid creative-operational role, you’ll own everything from podcast guest coordination to YouTube channel growth, content repurposing, and performance optimization.
This position is ideal for a digital storyteller who knows how to translate complex topics into media that performs—whether through interviews, video content, or cross-platform social distribution.
What You’ll Do
- Lead podcast production end-to-end: outreach, scheduling, recording coordination, and follow-ups
- Drive YouTube growth through a channel-first strategy focused on discoverability, watch time, and subscriber retention
- Oversee post-production workflows with editors and designers to ensure high-quality, on-brand content
- Manage a repurposing strategy across social platforms (LinkedIn, TikTok, Instagram), for both organic and paid channels
- Create compelling visual assets and promotional content aligned to platform trends and brand standards
- Write and distribute newsletters that enhance user engagement and product education
- Maintain and optimize content on WordPress for long-tail SEO performance
- Monitor video/podcast metrics and adjust strategy based on performance (CTR, retention, audience growth)
- Foster community engagement by interacting with audiences across platforms
- Use HubSpot for audience management, automation, and performance tracking
- Develop tutorials, onboarding videos, and educational content to support the customer lifecycle
- Proven experience in content marketing, podcast production, or social-led video strategy
- Strong track record growing YouTube channels and social audiences through data-backed experimentation
- Ability to manage multiple projects, workflows, and stakeholders remotely
- Skilled with tools like Adobe Suite, Canva, HubSpot, WordPress, and podcast hosting platforms
- Working knowledge of SEO, video analytics, and content distribution best practices
- Strong communicator with a creative, performance-driven mindset
Must be available during core U.S. Eastern Time hours. Flexibility is required for live events, guest recordings, or team syncs.
See more jobs in Johannesburg, Gauteng