Brand Specialist

Main purpose

The primary purpose of this role is to efficiently and effectively deliver campaigns and develop marketing plans to achieve strategic business targets.

Key responsibilities

Support the following brand pillars: RCS Brand and Products, Consumer Research, Sponsorships, Events, Digital content, Public Relations and Internal Communication Design and coordinate promotional campaigns for brand and RCS products Assist in managing the publicity and reputational management in the corporate environment Build and harness relationships with internal and external stakeholders Provide design and direction for collateral, web, products and other visual communications media for the Company Actively monitor competitors – provide competitive analysis, strategies and tactics, and have the ability to be creative and agile in response to any competitive challenges Create and present thought leadership across service, brand and marketing initiatives Plan and approve Existing Customer Marketing elements with ECM team Conceptualise and implement internal campaigns for various departments within the business Create and update weekly status reports related to RCS Brand Marketing activities Assist Manager and/or team with Projects and/or admin related tasks Marketing Controls

To ensure the effective implementation across Marketing functions, the following are required on an ongoing basis:

Set KPIs per campaign Post campaign analysis after every campaign Reports provided to all stakeholders monthly Archiving – ongoing for auditing purposes Implement audit/regulatory controls (where applicable)

Key competencies

Ability to think and act both systematically and strategically Ability to manage and optimise small budgets Strong interpersonal skills – ability to build relationships and liaise with people at all levels of the business (internally and externally) Excellent communication and presentation skills with the ability to influence and negotiate Ability to think creatively and innovatively within area of accountability Advanced planning and organisation skills Ability to juggle a number of priorities simultaneously Ability to work at a fast pace Solution orientated with a “can do” approach Team player with a make-it-possible attitude

Qualifications, Skills and Experience

Relevant Marketing Degree or equivalent qualification – essential Minimum of 3 years Marketing experience in a Corporate or Agency environment – essential Experience coordinating events within a Corporate environment MS Word, Excel, PowerPoint and Outlook (intermediate level) – essential Own transport, licenced driver