Commercial Insights & Strategy Manager (Sports Marketing)

We are looking for a passionate, strategic and results-driven commerical partnerships leads specialist to join our sports business and marketing team immediately.

Salary Window: Depending on the experience and /or strength of the applicant.

Contract: Full-Time, In-office (WFH Wednesdays)

Location: Cape Town, CBD

Serious Applicants, please click the link at the bottom of this post rather than applying through LinkedIn. The latter is unlikely to be considered.

Meet Team Augment

We are a growing, dynamic team of brand architects, consumer psychologists, and experiential engineers. We happen to specialize in sport; including teams, events and athlete/ fan experiences. Located in De Waterkant, Cape Town, we service an exciting mix of overseas events, professional clubs and acadamies across a broad range of touchpoints and services.

We are part of a larger, global sports investment entity called Y11. This roll will work across the full Y11 portfolio connecting potential partners and sponsors with our various sport properties.

So if you have an innate interest, or even love, for sport and you consider yourself passionate about how to find, curate and engage partnerships then this could be your next challenge.

www.augment.agency | www.y11sm.com

About The Roll:

The Commercial Insights & Strategy Manager role will primarily involve developing and implementing data-driven sales strategies, identifying prospect cohorts for each portfolio entity and executing first phase outreach and responses before handing on to local commercial teams, or developing the opportunity with them and/or Y11 CCO. As such, the successful candidate will work with commercial teams across the full Y11 portfolio. You will work with a best-in-class lead generation platform and alongside our in-house marketing and creative team to tailor approaches across selected categories and for relevant assets/entities. 

Key Responsibilities:

Data Analysis and Insights

Analyse data and industry reports etc. to identify trends, opportunities, and challenges related to commercial sales targets. Utilize data to inform filtering and cohort creation within the CRED Platform

Commercial Lead Generation

Initiate first outreach to prospect cohorts from within the CRED platform

Create and execute relevant follow-up comms aimed at generating leads

Qualify leads and hand on to relevant portfolio entity commercial team

Commercial Strategy Development

Develop and implement data-driven commercial strategies to optimize value propositions for identified prospects

Develop and maintain commercial frameworks and processes. 

Market Research and Competitive Analysis

Keep across market research and gather own intelligence to identify opportunities for commercial sales targeting 

Monitor industry trends and competitor activities. 

Collaboration and Communication

Collaborate with entity commercial teams to align on commercial strategies and initiatives. 

Present data-backed recommendations to CCO and other stakeholders. 

Maintain commercial trackers to measure, evaluate and report progress against goals.

Project Management

Manage multiple projects and initiatives simultaneously, ensuring timely and accurate delivery. 

Provide management support to the CCO for key commercial workstreams and coordinate the efforts of entity commercial teams by working alongside team members

Provide direction and support to the entity commercial teams in developing their sales collateral and tailored value propositions in support of Y11’s commercial goals

Develop, maintain, and improve commercial frameworks and processes that help in streamlining our engagement with potential external partners

Work Hard, Play Hard

At Augment, first and foremost, you'll get to do meaningful work, upskill and develop while being on genuinely exciting and enjoyable projects. We're also not your average 9-5 company. We are collaborative and we really care; we are passionate about what we do which is important when working across time zones.

Some of the things to look forward to:

We kick-off the week with coffee away from the office. Every month we have group or individual 1 on 1s to see where we can improve as individuals and as a team. Wednesdays are optional remote days.

Perks & Incentives

Above your basic salary, there is a Bonus Commission that will be paid based on successful acquisition and retention of commercial revenue across the portfolio and subject to achieving agreed portfolio targets.

We thrive on seeing our team members grow and do this by creating an always-learning culture. Augment provides access to a range of short-course platforms for all employees.

Have you read this far?

If we seem like the kind of forward-thinking, boundary-breaking, creative team you've been looking for, we'd love to hear from you.

If you are interested and would like to apply please click below to answer some questions and provide your portfolio and CV.

https://augmentagency.typeform.com/to/GxvL975d

We look forward to meeting you

Team Augment