RETAIL SPECIALIST CONSULTANT

Manage Promotional Activity

• Manage and evaluate promotional compliance
• Facilitate the implementation of promotion grids
• Ensure stores and team/regional managers are informed about time frames for promotions
• Report to trade marketing on any concerns on promotional activity
• Ensure understanding of objectives of various promotions
• Ensure POS material to stores
• Provide feedback to relevant team managers

Point of Purchase/Sale Objectives Achievement

• Ensure generic Planograms are implemented
• Ensure store-specific planograms and category flows are implemented
• Provide feedback to dealers with regards to forward share changes
• Take photo of new displays for reporting
• Ensure forward share is reflected on shelf as per rate of sale
• Ensure market share is reflected via forward share
• Ensure shelf health is implemented and maintained
• All displays set according to management requirements
• Keep management informed of all growth/decline of market share
• Ensure HSEQ shop compliance
• Ensure shop hygiene compliance

Manage Sales

• Monitor in-store margins
• Assist with supplier stock challengers
• Advise alternative strategies to increase sales
• Analyse monthly sales turnover, shop performance and indicators and identify trends and patterns
• Conduct pricing surveys
• Identify additional profitability opportunities per site
• Assist with adhoc and site-specific turnover plans

Call Compliance

• Ensure 100% of all actual store calls achieved and captured on Composa
• Adhere to call process
• Liaise with Customers and Clients
• Provide continuous feedback to manager as per client requirements (competitor activities, promotions, ROS, product recalls,
• pricing, planograms)

Liaise with Dealer (Stock Pressure, Stock Holdings, New Innovations, Staff, Planograms)

• Complete trade visit reports on Composa
• Submit monthly reports
• Follow up and investigate queries and problems, taking corrective action and providing the relevant persons with feedback

Control Expenses

• Control cell phone/telephone expenses
• Monitor and control:
• fuel expenses
• vehicle expenses
• training expenses
• travel expenses of staff
• stationary expenses

2-3 years’ FMCG experience/Telecommunications
Diploma/NQF level 5
Drivers’ license
Interpersonal skills
Business acumen
Retail landscape understanding
Customer service skills
Client service skills
Organisational awareness
Time management
Problem-solving