Digital Demand Generation Specialist
Klipboard
Date: 7 hours ago
City: Johannesburg, Gauteng
Contract type: Full time
"At Klipboard we've introduced a flexible hybrid work policy, where employees spend three days in the office and two days working from home. This approach promotes a balanced work environment that combines office collaboration with the comfort and convenience of remote work."
Klipboard provides specialist software, services and support to deliver fully integrated trading and business management solutions to companies in the distributive trade – wherever they are in the world. With a unique depth of knowledge and experience in ERP/SaaS solutions, Klipboard has a wide range of clients includes wholesalers, distributors, merchants and retailers from small traders to multinational enterprises. Klipboard has offices in the UK, Ireland, The Netherlands, South Africa, Kenya and North America. Our mission is simple: to design and deliver high performance, integrated ERP solutions that enable our distributive trade customers to source effectively, stock efficiently, sell profitably and service competitively
We are looking for a digitally driven and commercially minded Marketing Specialist to support our demand generation and ABM (Account-Based Marketing) efforts in South Africa. This role will sit within the regional marketing team and work closely with global demand gen, paid media, creative, and sales functions.
You’ll be responsible for executing integrated marketing campaigns that drive new business pipeline and support regional growth objectives — across channels like paid social, email nurture, digital content, and ABM
Key Responsibilities
You may also have seen from our recent posts that we are excited to begin sharing our new company name – Klipboard. Kerridge Commercial Systems (KCS) is becoming Klipboard and our new brand is designed to bring together our expertise across distribution, automotive, retail, rental, transport management, manufacturing, and field service management. We have offices based across the world and we are looking for talented individuals to join our growing teams. Due to our growth over the last few years it is an exciting time to join us as we enter our next chapter! At Klipboard we've introduced a flexible hybrid work policy, where employees spend three days in the office and two days working from home. This approach promotes a balanced work environment that combines office collaboration with the comfort and convenience of remote work."
Equal Opportunities
As a global company, we value and respect the diversity of our workforce, aiming to empower everyone to embrace each other's differences. We are committed to creating an inclusive workplace where diversity, equity, and inclusion are integral to our company and culture. We recognize the benefits of a diverse workforce, where creativity and valuing differences enable us all to thrive and sparks innovation.
If you require any help, adjustments and/or support during the interview and offer process then please advise our TA or HR team.
Research shows that women and other underrepresented groups are less likely to apply for a role unless they meet every listed requirement. However, we recognise that skills and experience come in many forms, and we encourage you to apply even if you don’t meet every criterion. If you are passionate about this role and believe you have the right mindset and transferrable skills, we would love to hear from you!
To all recruitment agencies: Klipboard does not accept agency speculative resumes. At present we only accept CV’s from Agencies on our PSL who have been assigned specific position/s. Please do not forward resumes to our careers site or direct to Klipboard employee as this does not constitute an introduction and Klipboard retrospectively will not be liable for any candidate ownership or fees related to unsolicited resumes.
Klipboard provides specialist software, services and support to deliver fully integrated trading and business management solutions to companies in the distributive trade – wherever they are in the world. With a unique depth of knowledge and experience in ERP/SaaS solutions, Klipboard has a wide range of clients includes wholesalers, distributors, merchants and retailers from small traders to multinational enterprises. Klipboard has offices in the UK, Ireland, The Netherlands, South Africa, Kenya and North America. Our mission is simple: to design and deliver high performance, integrated ERP solutions that enable our distributive trade customers to source effectively, stock efficiently, sell profitably and service competitively
We are looking for a digitally driven and commercially minded Marketing Specialist to support our demand generation and ABM (Account-Based Marketing) efforts in South Africa. This role will sit within the regional marketing team and work closely with global demand gen, paid media, creative, and sales functions.
You’ll be responsible for executing integrated marketing campaigns that drive new business pipeline and support regional growth objectives — across channels like paid social, email nurture, digital content, and ABM
Key Responsibilities
- Build and execute digital campaigns across LinkedIn Ads, Google Ads, and email to generate and accelerate pipeline
- Support ABM plays and personalised outreach for strategic accounts in collaboration with sales
- Assist in content creation and localisation for the SA region (e.g. landing pages, ads, email nurture)
- Track and optimise campaign performance using HubSpot, GA, and other marketing tools
- Coordinate with the global brand and digital teams to ensure brand consistency
- Maintain and enrich target account and contact data for ABM campaigns
- Support the delivery of sales enablement assets including decks, landing pages, and competitor insights
- At least 3-5 years of experience in B2B marketing, preferably in SaaS or tech
- Strong hands-on knowledge of LinkedIn Ads, Google Ads, and email marketing platforms
- Experience running or supporting ABM campaigns in collaboration with sales teams
- Proficiency with tools like HubSpot, Salesforce (or similar CRM), and Google Analytics
- Solid understanding of marketing funnels, campaign execution, and pipeline metrics
- Self-starter with strong project management and attention to detail
- Collaborative mindset and willingness to roll up your sleeves
- Experience in enterprise software or vertical-specific marketing (distribution, automotive, rental)
- Familiarity with tools like SEMrush, MS Clarity (or Hotjar), or Demandbase (or 6Sense)
- Experience working with remote or global marketing teams
You may also have seen from our recent posts that we are excited to begin sharing our new company name – Klipboard. Kerridge Commercial Systems (KCS) is becoming Klipboard and our new brand is designed to bring together our expertise across distribution, automotive, retail, rental, transport management, manufacturing, and field service management. We have offices based across the world and we are looking for talented individuals to join our growing teams. Due to our growth over the last few years it is an exciting time to join us as we enter our next chapter! At Klipboard we've introduced a flexible hybrid work policy, where employees spend three days in the office and two days working from home. This approach promotes a balanced work environment that combines office collaboration with the comfort and convenience of remote work."
Equal Opportunities
As a global company, we value and respect the diversity of our workforce, aiming to empower everyone to embrace each other's differences. We are committed to creating an inclusive workplace where diversity, equity, and inclusion are integral to our company and culture. We recognize the benefits of a diverse workforce, where creativity and valuing differences enable us all to thrive and sparks innovation.
If you require any help, adjustments and/or support during the interview and offer process then please advise our TA or HR team.
Research shows that women and other underrepresented groups are less likely to apply for a role unless they meet every listed requirement. However, we recognise that skills and experience come in many forms, and we encourage you to apply even if you don’t meet every criterion. If you are passionate about this role and believe you have the right mindset and transferrable skills, we would love to hear from you!
To all recruitment agencies: Klipboard does not accept agency speculative resumes. At present we only accept CV’s from Agencies on our PSL who have been assigned specific position/s. Please do not forward resumes to our careers site or direct to Klipboard employee as this does not constitute an introduction and Klipboard retrospectively will not be liable for any candidate ownership or fees related to unsolicited resumes.
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