Paid Social Media Specialist

Betway Africa


Date: 1 day ago
City: Johannesburg, Gauteng
Contract type: Full time
Kick-start your career in the online gaming world and experience the very latest in technology and innovation.

Who We Are

We’re part of Super Group, the NYSE-listed digital gaming company behind some of the world’s leading Sports and iGaming brands.

Our journey at Osiris Trading started in 1999 with a handful of brilliant individuals and some very big picture thinking. Now, we are an ever-growing community of 300+ talented and exceptional people at the forefront of the vast and competitive world. Our expertise lies in marketing, customer service and technology.

Who We’re Looking For

We’re on a thrilling journey of growth and innovation, and we need passionate, driven individuals to join us. At Osiris, every day is action-packed, and we expect you to bring your A-game. In return, you’ll find a supportive environment where your skills can flourish and your career can soar.

Ready to become a game-changer? Supercharge your career with us and be part of something extraordinary.

Why we need you

We’re on a mission to create extraordinary experiences for our customers, and we believe that your unique skills, passion and superdrive will help us achieve our vision.

What You’ll Be Doing

Strategy Development:

  • Develop and implement comprehensive paid social media strategies to drive user acquisition, engagement, and retention.
  • Collaborate with the marketing team to align social media strategies with overall marketing objectives and campaigns.
  • Stay updated with industry trends, best practices, and platform updates to ensure strategies remain innovative and effective.

Campaign Management:

  • Plan, execute, and optimize paid social media campaigns across various platforms (e.g., Facebook, Instagram, Twitter, TikTok, etc.).
  • Monitor and analyze campaign performance, providing insights, recommendations for improvement and implementing these
  • Manage budgets effectively to maximize ROI and achieve KPIs.

Reporting and Analysis:

  • Generate detailed performance reports, highlighting key metrics and insights.
  • Utilize data-driven insights to refine strategies and improve campaign outcomes.
  • Present findings and recommendations to senior management and stakeholders.

Collaboration:

  • Work closely with the creative team to develop compelling ad creatives and copy that resonate with target audiences.
  • Coordinate with other marketing channels (e.g., SEO, email marketing, affiliates) to ensure cohesive and integrated campaigns.
  • Engage with external partners and agencies as needed.
  • Collaborate with the Social Media team to align on business objectives.

This job description is not intended to be an exhaustive list of responsibilities. The job holder may be required to complete any other reasonable duties in order to achieve business objectives.

  • Please note we will apply relevance to our Talent Management and Talent Development Programme as part of our recruitment process.
  • Shortlisted candidates may need to complete an assessment.

This position requires trust and honesty it has access to customers financial details - therefore a credit and criminal record check will be conducted. The qualifications identified herein are an inherent job requirement; therefore, a qualification verification check will be done. By applying for this role, and supplying the necessary details, you hereby grant us permission to apply for these checks. This will be done in a confidential manner, and solely for the purposes of verification.

Should you not hear from us within 2 weeks, please deem your application as unsuccessful.

The perfect place to work, play and grow!
Post a CV