Jupidex: Precision Farming Specialist
Plennegy (Pty) Ltd.

Jupidex (Pty) Ltd, which forms part of the Plennegy Group, is a market leader in Southern Africa regarding the distribution and service of high-quality equipment for Soil Preparation, Seeding, Spreading, Hay & Forage and Spraying. Founded in 1999, originally trading as Kverneland South Africa, the Head Office still remains in Pietermaritzburg in the heart of the KwaZulu-Natal Midlands. With world renowned brands such as Kverneland, McHale, Andreoli, Toscano, Kayhan Ertugrul, Izelmak and Carrarospray it emphasizes the passion Jupidex has for distributing the best Agricultural products in Southern Africa. With extremely knowledgeable Sales Specialists and Product Managers supported by Jupidex branches and our extensive dealer networks, Jupidex makes it their goal to provide a professional service to the farmers in Southern Africa.
RESPONSIBILITIES:
Technical Support & Installations
- Deliver in-field and remote technical assistance to Jupidex staff, dealers, and end-users.
- Independently or collaboratively install and set up Precision Ag equipment (new/used).
- Maintain demo equipment and update software regularly.
Product Demonstrations
- Manage Ag Management Solutions demo inventory.
- Coordinate and execute customer demonstrations.
- Create demo plans and target customer routes with sales and technical teams.
Sales & Marketing Actions
- Provide pre- and post-sales support on all Precision Ag products.
- Generate basic to complex quotations for equipment, upgrades, and retrofits.
- Proactively identify and initiate sales and marketing opportunities through continuous market analysis and identification of growth prospects.
- Build and maintain strong relationships with suppliers, ensuring a competitive and readily available product portfolio.
- Execute sales and marketing activities aligned with the overall strategic plan.
- Manage AMS (Ag Management Solutions) demo inventory.
Strategic Partnerships and Alliances
- Establish and maintain strategic partnerships with relevant industry organizations, including suppliers, distributors, and service providers.
- Collaborations with other Businesses such as Seed and other input providers.
Market Expansion
- Assess and manage risks associated with market expansion, sales activities, and operational growth.
- Identify and capitalize on new market opportunities both domestically and across Africa.
- Formulate strategies to penetrate emerging markets and broaden the company’s presence in the agricultural equipment sector.
- Collaborate with sales and marketing teams to customize product offerings and marketing approaches for new markets.
- Build and enhance B2B channels through the development of operational capacity and capabilities.
- Establish and grow B2C channels by delivering a differentiated and exceptional customer experience.
Customer Relationship Management
- Foster and maintain strong, long-term relationships with all stakeholders, ensuring continued collaboration and mutual benefit.
- Guarantee dealer and customer satisfaction by addressing concerns quickly and always upholding high service standards.
- Develop robust knowledge of all products in respective segment
- Monitor industry trends and competitor activities and provide feedback and insights to Suppliers based on customer and market needs.
- Track expenses in an organized fashion
- Report weekly/monthly on the status of field marketing activities
- Report and share lead/customer intelligence with sales team.
- Open communication to Direct Manager and COO
REQUIREMENTS:
Education
- Minimum: 3-Year Precision Ag Trainee or Certified Tradesman (Auto Electrical / Diesel Mechanic).
- Ideal: Certification with Raven, Trimble, Ag Leader, GreenStar, or ISOBUS-based systems.
Legal Requirements
- Driver’s License and Police Clearance
Skills
Min: Computer Skills on Word & EXCEL
Experience
- High level of product application knowledge - 3-5 years’ experience
Other
- Willing to travel extensively