Intermediate UX (User Experience) and UI (User Interface) Designer
Cell C
At Cell C, we are not just a telecommunications company; we are a people-centric and consumer-focused organization committed to delivering exceptional experiences to our customers. In line with our dedication to customer-centricity, we are seeking an Intermediate UX (User Experience) and UI (User Interface) Designer to join our dynamic team of #Unstoppables
Purpose of the Job
Cell C is a leading telecommunications company in South Africa, committed to providing innovative solutions and exceptional service to our consumers (B2C) and business customers (B2B). Cell C is positioned as a Spirited Disruptor and values integrity, transparency, honesty, and simplicity.
We are seeking a talented and motivated UX/UI Designer to join our dynamic team. The UX/UI Designer is responsible for supporting and delivering customer experience design across digital and assisted channels, ensuring seamless, intuitive, and commercially effective interactions that drive conversion, customer satisfaction, and cost efficiency.
The role contributes to the design and optimisation of customer experiences and supports the growth of service design capability within Cell C.
Main Responsibilities
Experience and Journey Design
- Lead the design and optimisation of end-to-end customer journeys e.g. onboarding, upgrades, self-service, payment
- Translate business requirements into user flows, wireframes, and interaction models
- Simplify complex processes e.g. Interception of Communications Act registration (RICA), sim swap, credit vetting, plan selection, provisioning
- Conceptualise and enhance customer experience across the full digital lifecycle, with focus on conversion and attribution
- Enable personalized, omnichannel experiences across web, app, WhatsApp, USSD, and assisted channels
Interface Design and Design Systems
- Execute the UI design process from concept to development hand-off
- Contribute to and maintain the digital design system in Figma across all touchpoints
- Ensure adherence to design standards and guidelines for component consistency and quality across all outputs
- Design high-quality, responsive interfaces for complex products and pricing structures
- Support design-to-development alignment, collaborating with development teams on components and template rollout
Research, Testing and Continuous Optimisation
- Conduct and support user research and usability testing (e.g. focus groups, surveys, usability sessions)
- Translate product vision into validated design solutions through prototyping and iterative testing
- Analyze user behaviour using tools such as Google Analytics 4 and heat-mapping platforms
- Identify and resolve UX/UI issues and friction points across digital platforms
- Optimise conversion funnels, content, and journeys across owned channels
Delivery, Operations and Performance
- Support and deliver design outputs across projects, ensuring timeous execution across internal teams and agency partners
- Contribute to website and mobile platform design operations, including campaign content implementation, functional component design, and conversion tracking alignment
- Work closely with development teams to ensure on-brand execution, accurate implementation, and performance scalability
- Produce high-quality outputs including journey flows, prototypes, storyboards, and visual designs
Collaboration and Team Contribution
- Collaborate with cross-functional teams including marketing, brand, commercial, and product to support experience design
- Participate actively in design reviews, critique sessions, and stakeholder workshops
- Contribute to design improvements and team knowledge sharing
- Stay informed on industry trends and competitor benchmarks to contribute to a competitive design approach
- Support a consistent, high-quality design standard across all digital touchpoints
Minimum Qualification
- Bachelor's Degree or Diploma (NQF Level 6–7) in one of the following:
- Human-Computer Interaction (HCI)
- Interaction Design
- UX Design
- Multimedia or Digital Design
- Graphic Design
Experience
- 3–5 years of experience in UX/UI or Product Design
- Strong portfolio demonstrating end-to-end journey design and high-quality UI execution
- Experience working within design systems at scale
- Proficiency in Figma, Adobe Creative Suite, and modern design tooling
- Good understanding of digital customer journeys, channels, and conversion optimisation principles
- Experience in complex, regulated industries (telecommunications, banking, e-commerce) preferred
"Cell C is an equal opportunities employer, committed to fostering a diverse and inclusive workplace where all employees are treated fairly and with respect, regardless of race, gender, age, disability, or any other protected characteristic."