B2B Social Media Manager – Construction Software
RIB Software GmbH
Driven by transformative digital technologies and trends, we are RIB and we’ve made it our purpose to propel the industry forward and make engineering and construction more efficient and sustainable. Built on deep industry expertise and best practice, and with our people at the heart of everything we do, we deliver the world's leading end-to-end lifecycle solutions that empower our industry to build better.
With a steadfast commitment to innovation and a keen eye on the future, RIB comprises over 2,500 talented individuals who extend our software’s reach to over 100 countries worldwide. We are experienced experts and professionals from different cultures and backgrounds and we collaborate closely to provide transformative software products, innovative thinking and professional services to our global market. Our strong teams across the globe enable sustainable product investment and enhancements, to keep our clients at the cutting-edge of engineering, infrastructure and construction technology.
We know our people are our success – join us to be part of a global force that uses innovation to enhance the way the world builds.
Are you a sharp mind with a way with creativity and the confidence to stand by your ideas? We're looking for an Independent Thinker to join our Global Marketing Team as a Social Media Manager, reporting directly to the Global Content Marketing Lead. In this role you attract and interact with targeted virtual communities and networks users across all social media channels, achieving superior customer engagement and intimacy, website traffic and revenue by strategically leveraging all aspects of the social media marketing channel.
+++++++ Relevant note: We are not considering freelance or contract applications for this position +++++++
Key responsibilities
Develop and execute social media content plans aligned with the RIB brand, purpose, and business objectives.
Create and manage engaging content across social platforms, including copy, visuals, videos, campaigns, and community engagement.
Partner with regional marketing, demand generation, product marketing, and creative teams to deliver targeted, high impact campaigns.
Manage daily social media activity, respond to audience queries, and foster meaningful engagement.
Monitor performance using analytics tools (Google Analytics, Sprout, Oktopost, etc.) and provide monthly KPI driven reports and insights.
Conduct competitor analysis and share recommendations, benchmarks, and market insights.
Stay current with social media trends, best practices, emerging platforms, and technologies.
Build and manage an employee advocacy program while enabling colleagues to leverage social media and social selling effectively.
Drive measurable business outcomes from social media, including lead generation, pipeline contribution, and brand awareness.
Establish and govern global social media guidelines, content standards, and brand voice across all markets.
Review and approve key campaigns and strategic social content to ensure brand consistency and quality.
Leverage AI and automation tools to scale content creation, optimize performance, improve efficiency, and train internal teams on AI enabled social media practices.
Essential requirements
5+ years of experience in a senior social media role.
Proven B2B or SaaS social media management experience.
Strong stakeholder management and cross functional collaboration skills.
Commercially minded with the ability to understand customer needs and business objectives.
Strong problem solving, prioritisation, and project management skills.
Experience analysing data, reporting on performance, and turning insights into action.
Excellent communication skills with the ability to present business and creative concepts.
Experience managing paid social media campaigns and Account Based Marketing initiatives.
Basic understanding of SEO and content distribution strategies.
Proficiency with Google Analytics, Sprout, Oktopost, or similar platforms.
English proficiency at C1 level.
Advantageous
Experience or background in the construction industry
Familiarity with CRM tools, especially Salesforce
Proficiency in additional languages (e.g., German, Danish, Spanish)
Motivated by our values & vision, we are driving the digital transformation of our customers - for a more digital, efficient and sustainable engineering and construction industry. “Building Better Together” is more than just a slogan for us. Because alongside our customers, you are the priority. Enabling you to fully develop your passion for your tasks, we support you with:
A structured start: individual onboarding, organized networking
Goodies like: Company Share Ownership Program (WESOP) & After Work Activities
A modern working model: trust-based working hours, flexible working hours, possibility of hybrid working
Career development/ prospects: Team or role-based development/ training, individual development/ training, national and international career prospects within the RIB Group or Schneider Electric
RIB may require all successful applicants to undergo and pass a comprehensive background check before they start employment. Background checks will be conducted in accordance with local laws and may, subject to those laws, include proof of educational attainment, employment history verification, proof of work authorization, criminal records, identity verification, credit check. Certain positions dealing with sensitive and/or third party personal data may involve additional background check criteria.
RIB is an Equal Opportunity Employer. We are committed to being an exemplary employer with an inclusive culture, developing a workplace environment where all our employees are treated with dignity and respect. We value diversity and the expertise that people from different backgrounds bring to our business.
Come and join RIB to create the transformative technology that enables our customers to build a better world.
Building Better Together
Driven by transformative digital technologies and trends, we are RIB and we’ve made it our purpose to propel the industry forward and make engineering and construction more efficient and sustainable. Built on deep industry expertise and best practice, and with our people at the heart of everything we do, we deliver the world's leading end-to-end lifecycle solutions that empower our industry to build better.
With a steadfast commitment to innovation and a keen eye on the future, RIB comprises over 2,500 talented individuals who extend our software’s reach to over 100 countries worldwide. We are experienced experts and professionals from different cultures and backgrounds and we collaborate closely to provide transformative software products, innovative thinking and professional services to our global market. Our strong teams across the globe enable sustainable product investment and enhancements, to keep our clients at the cutting-edge of engineering, infrastructure and construction technology.
We know our people are our success – join us to be part of a global force that uses innovation to enhance the way the world builds.
