Social Media Manager

Job Description

• Copywriting
• Collate and report on information
• Account for and verify reporting figures /statistics
• Review/ analyse reporting statistics and figures in order to identify trends and make relevant recommendations

Responsibilities

• Perform research on current benchmark trends and audience preferences.
• Design and implement social media strategies to align with business goals.
• Strategise and report on all objectives for paid social media advertising, budgets and ROI.
• Generate, edit, publish and share engaging content daily (e.g. Photos, videos and news).
• Monitor and report on SEO and web traffic metrics by understand the essentials for optimizing content in relation to the Hollywood Blog.
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency.
• Ensure communication with followers by responding to queries in a timely manner.
• Monitor customer reviews.
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout).
• Suggest and implement new social media features, campaigns or competitions to develop the company’s brand awareness.
• Define goals for the Social Media team in accordance with business goals.
• Management of the Conversocial teams.
• Stay up to date with the latest digital marketing trends.
• Measure the impact of the campaigns and marketing initiatives on social media
• Oversee day-to-day management of online campaigns and ensure brand consistency.
• Incorporate optimization strategies, analyze data, and research best ways to increase traffic.
• Review success of campaigns and develop ways to improve.
• Drive engagement with social media influencers.
• Research new media platforms, trends, and industry opportunities.
• Ensure effective, concise copy for multiple platforms, websites, and social networks.
• Daily, Weekly and Monthly Reporting.
• Implement strategies as indicated by the Marketing Consultant (iBranch).
• Adhoc duties as and when required

Qualifications

• Matric
• Diploma/Degree
• Valid driver’s license
• Overtime and weekend work
• Copywriting

Hollywoodbets is a sports and entertainment betting operator that was born and bred in Durban, South Africa. Whether you’re in one of our upmarket retail branches or online, our customers can conveniently place bets in style anytime, anywhere.

We’re proud to partner with local and international legends, from the Hollywoodbets Sharks and Brentford FC to iconic events like the Hollywoodbets Durban July. Being part of our Purple Team means being part of something bigger.

At Hollywoodbets, every day is a chance to learn, grow, and make an impact. We move fast, think big, and work together to turn bold ideas into reality. With passion, creativity, and a shared purpose, we bring our Purple Spirit to everything we do.

The opportunities here are endless. If you’re driven, curious, agile and ready to level up, there’s no limit to how far you can go with the Purple Team!