Marketing Assistant

Join TIH, home to some of South Africa’s leading financial service providers, and grow your career while being part of an organisation with purpose.

Job Purpose

Support the work of the Marketing team on all work directed at planning and executing the marketing campaigns against set targets and budgets. Collaborate and work with other teams within Group Marketing.

Responsibilities

Marketing Planning | MARKETING, BRAND AND EVENTS

Contribute information to marketing and campaign plans.

Coordinating the Marketing campaign calendar and ensure

that all campaigns are executed timeously. Checking and

trafficking the sign-off process on all creative development

of campaign materials, such as emails, SMS, app

notifications, etc. Coordinate the campaign code process

(aka as VDNs), from requesting the campaign codes, to

ensuring they’re on the campaign management system and

ready for campaign deployment. Check and test all

campaign codes are active on all systems/platforms, e.g. test

hyperlinks on campaign emails, SMS’, Facebook ads, and

any other campaign channel to ensure the leads from those

hyperlinks are received and recorded on internal systems.

Marketing Execution | MARKETING, BRAND AND EVENTS

Use the marketing system and protocols to deliver mostly

routine support services. Assist with customer service

response protocol to ensure all responses to queries and

complaints (online, email, sms) are appropriate, timeous and

consistent. Coordinate and ensure all Cost Estimates and

Invoices are signed and distributed to the correct person/

department. Assist on a variety of ad-hoc marketing and

communication initiatives, as needed.

Marketing Campaign Development | MARKETING, BRAND AND EVENTS

Carry out supplier and contract management tasks to

support advertising/promotion/other marketing campaigns.

Assist in compiling briefs to internal and external service

providers, e.g. creative brief to the internal creative studio;

data request brief to Data Science and Analytics, creative

brief to external agencies. Create emailers on the Email

Service Provider, e.g. Mail Chimp, Everlytic. Create SMS

campaigns on SMS Service Provider, e.g. SMS Portal.

Marketing Communications | COMMUNICATIONS

Assist with the development and delivery of marketing

communications to support the business plan and increase

retention and customer lifetime value.

Stakeholder Engagement (Internal) | STRATEGY AND PLANNING

Support stakeholder engagement by arranging actions,

meetings, and events. Compile campaign briefs to call

centre and operations to ensure that all call centre agents

are timeously advised of new campaigns and that required

product training has been completed.

Data Collection & Analysis | DATA AND ANALYTICS

Extract relevant data from information provided by others,

and input it into spreadsheets or standard formats. Assist in

tracking all campaign reports from Email Service Provider,

SMS Service Providers, Telephony systems, and any other

software tool, or otherwise, used for the execution of the

tactical campaigns. Ensure management and trafficking logs

with other internal departments such as IT, Digital

Development team.

Personal Capability Building | PEOPLE - LEARNING AND DEVELOPMENT

Develop and maintain excellent process or technical skills,

develop and maintain an understanding of relevant

technology, by participating in assessment and development

planning activities as well as formal and informal training and

coaching.

Capability incorporates the different skills, behaviors, and competencies that matter most for success

at work.

Organisational Capability Building | PEOPLE - LEARNING AND DEVELOPMENT

Provide instruction and informal advice to less experienced

colleagues within the team to develop their skills.

Education

Grade 12/ SAQA Accredited Equivalent (Essential) Businessrelated qualification (Advantageous) (Required)

Experience

2-3 years' experience in a business-related role (Essential); Experience working within a Financial Services Industry (Advantageous)

Think you have what it takes to be part of an unstoppable team who constantly finds better ways to give peace of mind? Don't wait, apply now.