Regional Sales Manager

Drive growth. Lead with impact.

We are seeking a dynamic and results-driven professional to lead a regional sales operation in Johannesburg. This role is pivotal in driving growth, building a high-performance culture, and strengthening relationships with key stakeholders. The successful candidate will inspire and guide Sales Agents, ensure flawless execution of brand and promotional initiatives, and deliver on ambitious sales targets. Collaboration across functions and a sharp focus on customer satisfaction will be central to success in this position.

Customer & Stakeholder Management

• Provide leadership, coaching, and motivation to the Sales Agent team.

• Conduct regular performance reviews, field visits, and coaching sessions to drive results.

• Foster a high-performance, values-driven sales culture.

• Deliver Principal Volume and Value targets through effective management of the Sales Agent network.

• Carry out trade audits and supply actionable feedback on sales performance against objectives.

• Implement successful in-store initiatives, including competitor activity monitoring and price reporting.

• Execute Principal Brand Plans on shelf, both directly and via the Agent network.

• Roll out Principal promotional campaigns and new product launches, personally and through the Agent network.

• Build and sustain strong relationships with key customers, distributors, and channel partners.

• Resolve escalated customer issues promptly, ensuring exceptional customer satisfaction.

• Collaborate with Marketing, Operations, Finance, and Supply Chain teams to deliver tailored customer solutions.

Planning, Reporting & Administration

• Develop and manage regional sales forecasts, budgets, and strategic plans.

• Analyse sales data, market trends, and competitor activity to identify opportunities and risks.

• Submit accurate, timely sales reports and insights to senior leadership.

• Ensure adherence to company policies, pricing structures, and governance standards.

Market & Business Intelligence

• Track competitor activity, pricing, and promotional strategies to remain competitive.

• Provide market insights to guide product development, pricing decisions, and marketing initiatives.

• A completed Sales or Marketing degree (essential)
• Honours in Sales or Marketing (advantageous)
• Mathematics mark of 60% and above in HG or Core Mathematics
• A valid RSA driver's license (essential)
• Minimum 5-8 years’ experience in a sales environment
• Proven track record of achieving sales targets in a regional or multi-branch environment
• Experience managing dispersed teams across multiple locations
• Computer literate and able to use the MS Office suite
• Willingness to travel extensively

CTC - R1,200,000.00 – R1,500,000.00 per annum which includes Provident Fund and Medical Aid

Send your CV to ***email_hidden***

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